Are you a big fan of bottled water. If so, you're in for an apparent rude awakening, though frankly this awakening should have taken place quite awhile ago. The bottled water industry has very little regualtory oversight. So advertisers can suggest you are drinking spring water, and the company's definition of that concept and yours could be miles apart. Notwithstanding the reality that the water you are drinking could have contaminants, and PCBs leaching into the water from its plastic bottle. The harshest reality is one that I wrote about awhile ago. We are going to run out of available water if these companies are not stopped.
The movie "Flow" showcased in gritty detail the horrors that the 3 major water companies in Europe are perpetrating on countries like India. Apparently a company, with great ease, can come in, displace communities living off natural water sources and banish them to parched new patches of land, while the companies suck up the natural waters, unbalancing delicate eco-systems in the process. It's also happening in Michigan where a war continues to wage between the individulas living near natural water opportunities and companies who have staked a claim to those water with little legal red tape in their way.
So I compliment the media for raising this issue again, but I fault them for making it sound like it's a new story. This is actually a weary old story and unfortunately we seem to be making small inroads in terms of getting people to "give up the bottle" and "turn to tap" in communities where the water is regulated. Get a Brita and boldly venture into the world of reusable bottles!!
No comments:
Post a Comment